How Social Media Management Supports Your Team
Explore plan options, coverage differences and add-ons for social media management. Use this page to compare tiers, then build a plan in consultation with CipherX.
What Is Monthly Social Media Management?
Monthly Social Media Management means CipherX handles your brand's social presence end to end — creating content, writing captions, scheduling posts, engaging with your community, and reporting on performance. You stay in control of your brand voice and approve content before it goes live.
What Is Covered?
All plans include branded posts, caption copywriting, hashtag research, content calendar and scheduling, and a monthly performance report. Growth and above add short-form video reels, community management, and competitor monitoring. Business and Content & Ads Support add paid ad campaign management and, at the highest tier, monthly content photography and video shoots.
Choosing the Right Plan
Social Starter is the entry point for businesses establishing a consistent presence on two platforms. Social Growth expands to three platforms with reels and community management. Social Business adds paid advertising and a dedicated social media manager. Content & Ads Support is the full-service tier with original photography, video production, and multi-channel ad management.
Social Starter
Best for: Small businesses establishing their first consistent social media presence.
Pricing based on coverage
Custom monthly quote
Setup fee confirmed during onboarding
Commitment terms confirmed in proposal
Response target: 2 business days (content approval rounds)
Support hours: Mon–Fri 9 am–5 pm ET
- 8 branded posts per month (2 platforms)
- Customised branded templates
- Caption copywriting & hashtag research
- Content calendar & scheduling
- Monthly performance report (reach, engagement)
- Profile optimisation recommendations (one-time at onboarding)
Social Growth
Best for: Businesses ready to grow their following and post consistently across multiple platforms.
Pricing based on coverage
Custom monthly quote
Setup fee confirmed during onboarding
Commitment terms confirmed in proposal
Response target: 1 business day
Support hours: Mon–Fri 9 am–6 pm ET
- 16 branded posts per month (3 platforms)
- Custom graphics & short-form video reels (2/month)
- Caption copywriting & strategic hashtag sets
- Content calendar with client approval workflow
- Community management (comments & DMs, Mon–Fri)
- Monthly analytics report with growth insights
- Competitor & trend monitoring (monthly summary)
Social Business
Best for: Established brands needing high-volume content, paid social, and a dedicated strategist.
Pricing based on coverage
Custom monthly quote
Setup fee confirmed during onboarding
Commitment terms confirmed in proposal
Response target: Same business day
Support hours: Mon–Sat 9 am–6 pm ET
- 24 branded posts per month (up to 4 platforms)
- Custom graphics, carousels & reels (4/month)
- Monthly strategy call with dedicated social media manager
- Paid social ad campaign management (up to 2 active campaigns)
- Audience targeting & A/B ad creative testing
- Full community management (7 days/week)
- Monthly in-depth analytics report with recommendations
- Quarterly content strategy refresh
Content & Ads Support
Best for: Businesses that want premium photography, video, and paid advertising integrated with social content.
Pricing based on coverage
Custom monthly quote
Setup fee confirmed during onboarding
Commitment terms confirmed in proposal
Response target: Same business day
Support hours: Mon–Sat 9 am–7 pm ET
- Everything in Social Business
- Monthly content shoot (photography or short video, GTA area)
- Professional product or lifestyle photography editing (up to 20 images/month)
- Short-form video production (up to 4 edited reels/month)
- Paid ad management across Meta, Google, and LinkedIn (up to 4 campaigns)
- Ad performance reporting with ROI attribution
- Landing page copy review for active ad campaigns
- Bi-annual brand & content audit
Plan Comparison
Plans differ by number of posts, platforms, video reels, paid ad campaign management, community management hours, and whether a content shoot is included. Ad spend is always separate from the monthly plan fee and billed at cost.
Social Starter
- Monthly rate
- Pricing based on coverage
- Promotion / renewal
- Custom monthly quote
- Setup fee
- Confirmed in proposal
- Contract term
- Confirmed in proposal
- Response target
- 2 business days (content approval rounds)
- Support hours
- Mon–Fri 9 am–5 pm ET
- Included coverage
- 6 listed inclusions
Social Growth
- Monthly rate
- Pricing based on coverage
- Promotion / renewal
- Custom monthly quote
- Setup fee
- Confirmed in proposal
- Contract term
- Confirmed in proposal
- Response target
- 1 business day
- Support hours
- Mon–Fri 9 am–6 pm ET
- Included coverage
- 7 listed inclusions
| Feature | Starter | Growth | Business | Content & Ads |
|---|---|---|---|---|
| Monthly rate | Pricing based on coverage | Pricing based on coverage | Pricing based on coverage | Pricing based on coverage |
| Promotion / renewal | Custom monthly quote | Custom monthly quote | Custom monthly quote | Custom monthly quote |
| Setup fee | Confirmed in proposal | Confirmed in proposal | Confirmed in proposal | Confirmed in proposal |
| Contract term | Confirmed in proposal | Confirmed in proposal | Confirmed in proposal | Confirmed in proposal |
| Response target | 2 business days (content approval rounds) | 1 business day | Same business day | Same business day |
| Support hours | Mon–Fri 9 am–5 pm ET | Mon–Fri 9 am–6 pm ET | Mon–Sat 9 am–6 pm ET | Mon–Sat 9 am–7 pm ET |
| Included coverage | 6 listed inclusions | 7 listed inclusions | 8 listed inclusions | 8 listed inclusions |
Optional Add-Ons
Enhance your plan with extra posts, additional platform coverage, standalone paid ad management, a monthly content photography or video shoot, SEO-optimised blog writing, or a monthly email newsletter to complement your social activity.
Extra Posts
Add additional branded posts to your monthly plan for campaigns, product launches, or seasonal promotions.
Not included in the first-time offer by default
Platform Expansion
Add an additional social platform (e.g. Pinterest, TikTok, YouTube Shorts) to your content distribution.
Not included in the first-time offer by default
Paid Ad Campaign Management
Standalone Meta, Google, or LinkedIn ad campaign management including creative, targeting, and reporting for plans without it.
Not included in the first-time offer by default
Monthly Content Photography / Video Shoot
Professional on-location content shoot in the GTA to produce original photography and short-form video for your brand.
Not included in the first-time offer by default
Blog & Long-Form Content Writing
SEO-optimised blog posts or long-form articles (2–4 per month) to support organic search and social sharing.
Not included in the first-time offer by default
Monthly Email Newsletter
A branded monthly newsletter to your subscriber list, coordinated with your social content calendar.
Not included in the first-time offer by default
First-Time Client Offer
New social media clients receive a promotional rate for their first full billing month. Onboarding includes a brand discovery session and first content calendar at no extra charge. Standard rates apply from month two.
Onboarding Process
Onboarding begins with a brand discovery session where we learn your voice, audience, goals, and competitors. We then build your first content calendar for approval before any content is scheduled or published. Onboarding typically takes 3–5 business days and includes access to your shared content portal.
Frequently Asked Questions
See the FAQ section below for details on which platforms we support, how the approval process works, whether we respond to comments and DMs, how paid ad spend is billed, and realistic expectations for growth timelines.
Full answers are listed in the FAQ section below.